Tiffany & Co.

  • Assistant Manager - PR

    Location 地點 SG
    Req # 申請號碼
    Category 種類
  • Overview

    Company Overview

    Tiffany & Co….. the name instills images of Beauty, Romance and the iconic Blue Box. It is a Symbol of Excellence. For 180 years, Tiffany has created a legacy of exquisite designs and romantic ideals. Tiffany & Co.'s rich heritage of celebrated artists, historic milestones and magnificent jewelry creates the foundation from which our employees build upon each day.


    Tiffany employees are passionate, kind and professionally committed. We hold ourselves and our co-workers to very high standards. We also continually educate ourselves about new merchandise collections, cultures and the evolving luxury market. Our respect and love for the brand creates a workplace like no other.


    Tiffany employees honor every special moment in our customer's lives and every unique gift that commemorates their milestones. This differentiating factor, known as the Tiffany Experience (Creating Connections, Providing Personalized Experiences and Honoring the Tiffany Legacy) is never compromised…. and it never will be.


    We expect our employees to deliver the Tiffany Experience to each and every customer and Tiffany is committed to creating an organization that recognizes and rewards excellence in service of this promise. For us, it is a dream to be associated with a company that is forever aligned with exquisite craftsmanship, timeless design and a dedicated commitment to corporate sustainability.


    The wonderful relationships between Tiffany customers and Tiffany employees embody the essence of the brand. It is a magical mix that is uniquely….Tiffany.


    Position Overview

    To support the business’ branding objectives through Marketing functions namely in Public Relations, Advertising and Promotions. 


    To communicate a global luxury brand identity and support sales objectives through strategic PR activities


    • Develop the PR strategy for the Singapore market in collaboration with regional PR in order to maximize brand visbility, communicate the right messages and drive brand desirability.
    • Craft and plan the editorial calendar to ensure a strong share of voice throughout the year.
    • Plan and execute PR events in collabortaion with the Marketing Team.
    • Be able to build, maintain and leverage relationships with the fashion, jewellery, watch and beauty media.
    • Plan and execute local media activities, including proactively pitching stories and fielding requests; distributing materials or product support and scheduling interviews.
    • Secure PR coverage and work out strong PR plans to support key campaigns and launches.
    • Plan and execute social media posts for key campaigns
    • Coordinate all aspects of press photoshoots and celebrity dressings.
    • Responsibility for monthly reporting including press clippings, PR valuation and analysis etc.
    • Support regional PR coordination including reporting, ensuring timely downloading of assets, international photoshoot requests, coordination of samples delivery and tracking etc.
    • Any other PR-related duties as required.


    • 4-5 years of PR, communications and/or media relations experience preferably in the luxury retail; FMCG industries; PR agency
    • Good interpersonal skills, team player, self-motivated and analytical mind.
    • Strong project focus including attention to detail and consistent follow-through.
    • High level of self-management and ability to function amidst tight deadlines and changing priorities.
    • Ability to prioritize and work in a highly dynamic, fast paced and team-oriented environment.



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